Does Street Art inspire your web design projects? It does at Aaron Brothers.
What do you think of Aaron Brothers’ current use of Street Art in their branding? Controversial? Does it enhance the image of the company? Cool or not cool – What are your thoughts?
As part of the overall graffiti theme, Aaron Brothers is holding a Street Art competition. You can submit entries on their website. Online competitions and contests are a great way to interact with customers. It adds an element of fun to any website and creates a social buzz. Can you incorporate online competitions on your website or blog?
To further engage and entertain viewers, this website includes a video of a street artist demonstrating his technique, using Aaron Brothers spray paint.
According to Google research, brand consumers are usually looking for two kinds of videos:
- Product showcases and demos
- How-tos and expert advice
Consider video on your website. Notice how the video content on the Aaron Brothers site remains consistent with the overall graffiti theme?
To carry the theme further, Street Art signage and posters, currently, adorn the inside of Aaron Brothers stores. They also have newspaper inserts with the Street Art theme.
Can you use this popular urban, grunge style to attract attention?
Chance to Win!
Street Art is no laughing matter, but you can win complimentary admission for 2 to the Laugh Factory in Hollywood or Long Beach, CA (2 drink minimum required per person).
All you have to do is be the first person to fill out the Contact form on this website with “Laugh” in the subject line. Hurry, offer expires 11/1/11.